Strategy

Mission and vision

Ever since the company was established in 1950, we have been proud to offer delicious, Finnish-grown food products to the country’s households.

Mission

Our mission is to create wellbeing with vegetables

Vision

We want to be the leader in vegetable-based food solutions

Apetit’s strategic focus areas for 2018–2020

Apetit updated its strategic goals for 2018–2020 in spring 2018. The strategic focus areas are renewal, internationalisation and efficiency improvement.

During the strategy period Apetit has been focusing on

  • continuous renewal by increasing product and service development
  • stronger internationalisation by increasing international food trade
  • mapping potential areas of supply in grain trade while strengthening its presence in the Baltics
  • efficiency improvement in all of its business operations.